Top 10 Instagram Stats Business Owner Should Know
Statistics, anyone? I don’t consider myself a master of numbers, but when it comes to researched-backed information about Instagram that’ll help me focus my marketing in the right direction, count me in!
Here are 10 fascinating facts about Instagram that are relevant to business owners and marketers using this powerful platform.
80% of Instagram users in a survey said that Instagram helped them decide whether to buy a product or service.
Posts tagged with a location get 79% more engagement.
Posts with faces are 38% more likely to get likes and 32% more likely to get comments.
A post with at least one hashtag will get about 12.6% more engagement than one without hashtags.
68% of people come to Instagram to interact with a business.
Posting consistently on Instagram is more important than your frequency of posting.
67% of people in the US between the ages of 18-29 use Instagram, followed by 37% of 30-49 year olds.
84.4% of people look more at photos than watch videos on Instagram. (Interesting! Read more here!)
Video posts get more comments than image posts.
Adults in the US spend an average of 27 minutes per day on Instagram.
Hi There, I’m Claire!
Welcome to Claire Audrey!
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I am passionate about helping YOU reach your ideal clients and nurture your existing Instagram following in a way that is authentically suited to your business needs.
This means you focus on creating the content and serving the heck out of your Instagram audience (what you do best!) while I get it seen and bring in your dream clients.
If you’re ready to go from spending HOURS on your phone finding who to connect with, liking and commenting on posts and engaging on hashtags while really, your expertise is need elsewhere - it’s time to hire out your Instagram Engagement!
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